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Five Emails You Should be Sending to Wholesale Customers

Today’s marketing programs have progressed far beyond sending a standard email blast to all your wholesale customers. You have to create engaging content that is customized for the customer or they will go elsewhere for business. Email is not dead and an old-school way to communicate with customers. You can make email a valuable part of your marketing program if you send some or all of these five emails to your wholesale customers.

Direct Mail for Wholesalers

Real estate wholesaling can be a lucrative business as long as you understand how to market to your prospective customers. One key element of your marketing plan needs to be direct mail. You may be reluctant to consider a direct mail program since there are misconceptions that circulate through the industry. Let’s review how a direct mail campaign can help your wholesale business.

Direct Mail Marketing is on the Rise in 2020

Many businesses rely heavily on one form or another of marketing to advertise their goods and products; each one with their varying degrees of success. As more companies continue to search for new clients, the more traditional forms of advertising are being phased out by more modern technologies such as search engines, email, social media, and so forth. However, one of the traditional means of advertising has simply refused to let up. In 2020, direct mail marketing is on the rise! Here is how it can help your business.

Make the Best of Your Direct Mail with These Timing Tips!

Direct mail campaigns can be great for a variety of purposes, not the least of which is creating asurge of business at a time when you need it most. However, organizing and managing a direct mail campaign can be a hassle and even overwhelming if you don’t have experience with it. Timing is everything and a slip-up can sink a campaign and, at worst, cost you money. We have compiled a few tips below to help you pull off a successful direct mail program.

Write Direct Mail Copy That Sells!

As many advertising companies (or businesses which handle their own marketing campaigns) realize the valuable customers who are able to be reached through direct mail and are getting back into it, it has created a lot of new or blended techniques and designs that are more like something you would expect to find in your inbox rather than your mailbox.